SERVICES
Twitter Influencer
Influencer marketing on Twitter, now ‘X’ involves partnering with X accounts that communicate the brand’s horizon of interest. They indulge in the creation of brand-sponsored content, also referred to as X posts (earlier ‘tweets’). These posts (tweets) are often created around trending moments/topics to stand out in the X Trends, further allowing the brands to derive maximized exposure in the form of higher engagement. Relevant hashtags are used to achieve this objective! Marketing on X casts a strong impact on the middle of the funnel, taking the target audience towards the consideration stage. At SocioClout, we help brands reach their goals on X (Twitter) with services such as X Trending, and Premium X Seeding, amongst other integrated services.
Our strategy for influencer marketing on X stands as a foundation for our comprehensive social media strategy. It takes into account the dynamic and conversational capabilities of the platform – which makes use of ongoing trends to strengthen brand messaging smoothly. We realize the unique ecosystem of X, and how it plays a significant role in influencing consumer behaviour at the consideration stage.
What makes our campaigns on X work?
The key to our X strategy is our exclusive community of Gen Z influencers. Their audience segment is well connected to tech and media, and responds very well to their content. Relatable memes, communication threads, and reels are popular content types made by the GenZ influencers.
One of our most loved services by brands is X Trending activity. We have a keen eye for detail for the ongoing X Trends, and over the years have earned expertise in shaping them – to help brands achieve the campaign objectives. By trending campaign hashtags, we help brands reach a wider audience for an agreed timeline.
Recognizing the virality aspect of humor-led posts, we collaborate with popular meme pages and community-oriented influencers. They are instrumental in shaping public opinion and trends among younger audiences on X (Twitter). By integrating brand messaging with humorous posts, the chances of the posts getting shared organically increase alongside forming a positive brand collaboration.
Our service extends to seeding content with premium X (Twitter) influencers. These influencers have a good following, as well as are known for their valued opinions within their respective niches. Be it technology, lifestyle, fashion, or entertainment, our team connects brands with the relevant voices that resound their values system and messaging, in a credible manner.
Lastly, the strategy at SocioClout is about creating brand awareness, alongside forming meaningful engagements with the audiences, and subsequent actions. Through our efficient use of X (Twitter) influencer marketing, we help brands transform in the digital landscape while staying relevant and influential.