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INFLUENCER Case Study

Maruti Suzuki e VITARA – Influencer Campaign

 

Challenge:

Generate maximum buzz and engagement for the unveiling of the Maruti Suzuki e VITARA, ensuring strong visibility across diverse audience segments.

 

Solution:

Activated 27 influencers across Lifestyle, Tech, Auto, Travel, and Finance categories to create organic and engaging content that resonated with their followers.

 

Impact:

✅ 71.6M+ Total Reel Views – Massive reach through influencer content

✅ 5.86M+ Total Story Views – High in-the-moment engagement

✅ 2.48M+ Total YouTube Views – Strong presence in long form content