Summary
In this campaign, we promoted Amazon’s biggest shopping event for Prime members – #PrimeDay. For this, we invited 10 influencers, 5 each from Bangalore and Delhi to give them a sneak peek of what happens inside a Fulfilment Centre before Prime Day, and showcase Amazon’s preparedness to Deliver Joy to customers.
Objective
To showcase Amazon’s preparedness for Prime Day and how Prime members can #DiscoverJoyWithAmazon