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On Ground Case Study

#AmazonXArena

 

Challenge:

Amazon aimed to maximize excitement for the Great Indian Festival and its Xperience Arena, highlighting top deals, entertainment, and new product launches across India.

 

Solution:

A strategic partnership with 48 creators across six major cities, each producing 1 Reel and 2 Stories, ensured strong local engagement and wide reach.

 

Impact:

✅ 5.9M+ Total Reach – Expanding awareness at scale.

✅ 6.57M+ Total Views – Maximizing visibility across audiences.