Coca-Cola – IPL Ululation Campaign

Challenge:

Partnered with 24 CAT A & B influencers, 55 CAT C influencers, and celebrities like Manjot Singh, Sunny Singh, Ritabhari Chakraborty, and Danish Sait to:

Solution:

Partnered with 6 gaming influencers to:

Showcase IPL Fandom – Encouraged fans to express excitement through tongue-twisting ululation and unique dance moves while enjoying Coca-Cola.

Impact:

✅ 4.78M+ Total Reach – Strengthening brand visibility.

✅ 4.03M+ Total Views – Driving high engagement.